The name CARAN d`ACHE is rooted in the annals of art history. When Arnold Schweitzer founded the company in 1924, he named it after a famous French caricaturist of the Belle Йpoque, Emmanuel Poirй (1859-1909), whose work he admired.
Poirй was born in Moscow the grandson of an officer in Napoleon`s Grande Armйe. While his first creations glorified the Napoleonic era, he later went on to create "stories without words". A contributor to newspapers like "Lundi du Figaro", he is sometimes hailed as one of the fathers of comics. He signed his works Caran d`Ache, a French transliteration of the Russian word for pencil "karandash". A slightly modified replica of his signature became the company`s brand logo for colour products.
1929 was a landmark year for the company, when it achieved a stunning international breakthrough with the Fixpencil, the world`s first all-metal mechanical clutch pencil. A bestselling product ever since, the Fixpencil first gave Caran d`Ache an opportunity to launch a line of writing instruments in gold and silver, tastefully engraved by hand.